The Emblem of Guarantee of Environmental Quality is a Catalan eco-labeling system that recognizes products and services that exceed certain environmental quality requirements beyond those established as mandatory by current regulations.
Objective of the project.
ZICLA® has collaborated with the General Directorate of Environmental Quality of the Department of Sustainability and Territory of the Generalitat of Catalonia in the promotion of knowledge and the use of the Emblem of Guarantee of Environmental Quality in the construction sector.
Promotion of the Emblem of Guarantee of Environmental Quality in the construction sector.
The work done has focused on the promotion of the following product categories:
- Raw materials and recycled rubber products,
- Raw materials and recycled plastic products,
- Recycled glass and products made with it,
- Recycled cardboard and cardboard products,
- Wood products,
- Paper and cardboard products,
- Acoustic screens for transit.
The communication and promotion actions have consisted of visiting and contacting manufacturers and distributors of products belonging to the aforementioned categories, as well as regulatory stores. The purpose has been for them to know what the Emblem is, what advantages it entails to have it, value the possibility of ordering it for their products and know how to do it.
Contact with potential plaintiffs of the Emblem.
It has also contacted prescribers, mainly:
- Architects and riggers,
- Public and private promoters,
- Associations, guilds and professional associations,
- Builders and installers,
As well as with manufacturers of recycled products for the construction sector so that they know the Distinctive and the advantages of prescribing and using products that carry it, or designing and manufacturing products that can subsequently access it.
Likewise, it is an article and a news related to the Emblem that has been sent to a series of media and websites related to the topic for publication and dissemination.